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Delivering Strategic Consulting + Innovations + In the Cloud


Skyblue offers Salesforce Solutions, 360º Customer Engagement, Marketing Automation, CRM Strategies, Product Launch, Competitive Analysis, and Financial Modeling Analysis studies.  

To set up a free 15 minute consultation, please schedule a call.

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Delivering Strategic Consulting + Innovations + In the Cloud


Skyblue offers Salesforce Solutions, 360º Customer Engagement, Marketing Automation, CRM Strategies, Product Launch, Competitive Analysis, and Financial Modeling Analysis studies.  

To set up a free 15 minute consultation, please schedule a call.

 

Digital Transformation

The moment of truth is one swipe away from billions of connected smartphones and devices globally. This new digital reality has changed how we connect with our customers, and changed the way they interact with our brands.  The always "on" culture places an emphasis on developing the must have tools and platforms that serve your customer; engages them how they want, and creates a 1-to-1 dialogue along their journey from awareness to post purchase. This transformation enhances social sharing of your value proposition and solutions.

 
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Contact Us


Don't worry, it's painless.  Contact us for a complimentary 30-minute consulting session.  If we can't add value to your business, via growth strategies or updating your processes to better serve your customers, we will refer you to someone else who can. 

Contact Skyblue Today!

Contact Us


Don't worry, it's painless.  Contact us for a complimentary 30-minute consulting session.  If we can't add value to your business, via growth strategies or updating your processes to better serve your customers, we will refer you to someone else who can. 

Contact Skyblue Today!

What started back in the mid-90's as a Business School project and Director role inside its consulting arm (then called the Business Diagnostic Center or BDC), Skyblue has evolved it's consulting work to cover many of the key technology trends impacting sales and marketing business operations today.

The hands on approach with new technologies like P2P, Secure File Sharing, and Instant Messaging some 15-years ago, allows us to take a look at the mission-critical business systems and see where new technology can enhance your business for long-term sustainable growth.  We are very comfortable evaluating most flavors of technology, having created new enterprise software solutions and products since 2000, and various manufactured goods, as well.

Today, the advent of the "always on" smart phone has tipped the scale in the consumers favor, and pushed even B2B focused firms to reset their expectations and create "pull" vs "push" marketing and sales platforms and tactics.  We can help companies with these key initiatives.

Skyblue can offer a fresh perspective to upper management and forward thinking startups, by crafting a detailed project scope with flexibility in mind.  We have:

  • Startup experience
  • Spin-out experience from a larger company
  • International launch of new brands
  • Robust financial and quantitative modeling skills
  • And, a love for stellar solutions like Salesforce! And, other cloud solutions from Google (We built our other firm on the Google Apps platform, for instance)

Check out some of what we offer below.

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Who We Are


Skyblue was founded by Shawn Berry and Petra Michael in 2010.  Skyblue is a leading digital consulting firm, offering growth solutions for business owners and mid-market corporations who want a fresh take on how to gain competitive advantages over their competitors, and securing long-term key clients during any phase of the customer journey.  

Who We Are


Skyblue was founded by Shawn Berry and Petra Michael in 2010.  Skyblue is a leading digital consulting firm, offering growth solutions for business owners and mid-market corporations who want a fresh take on how to gain competitive advantages over their competitors, and securing long-term key clients during any phase of the customer journey.  

Shawn Berry, MBA  

CO-FOUNDER & PRESIDENT

Shawn runs the day-to-day operations and acts as the key consulting principal for the firm. He has advised numerous business owners and developed winning strategies for corporate spin-offs, new venture startups and growth companies beginning in the 90's as a financial adviser and management consultant.  Shawn was an early investor, and adopter of technology solutions which transformed how we did business with each other. He was an early pioneer in the Peer-to-Peer (P2P) space, and distributed collaboration solutions back in 2001.  And, has a keen understanding on how to use technology to drive revenue growth, build profitable customer engagements, and turnaround business operations.  

Shawn is a certified Marketing Consultant by the E-Marketing Association, certified Salesforce Administrator for their Sales Cloud, and is also certified in Inbound Marketing with Hubspot's platform.  Shawn previously was Co-Director of the Foster School of Business consulting arm, the Business Diagnostic Center (BDC), and has held various Executive Director; Vice President; and Global Partnership roles since 2000.  He loves to help owners, and key C-level executives strategize and develop profitable solutions that are sustainable. And, he understands capital constraints and issues which come from building companies and new solutions.  He also holds two patents under Skyblue LLC, as President and founder of Skyblue Textiles.

pETRA MICHAEL

CO-FOUNDER

Petra co-founded the company back in 2010, to focus on delivering product solutions for the hospitality vertical.  She has International sales, marketing, business development experience, and an accomplished design eye that is useful in the delivery of competitive products. She holds two design patents under Skyblue LLC in the textile space, and has experience with Intellectual Property protection, in both the U.S. and abroad.  She has crafted North American distribution partnerships and understands the key issues with dealing with an indirect selling channel. She is currently heading up the National Hospitality practice full-time for the world’s largest water technology company, Lixil, creating solutions within the hospitality space with essential ownership groups, and design/architecture firms.

She has worked with many of the largest global hotel franchisors and brands: from Mandarin Oriental, Hilton, Marriott, Starwood, Hyatt, Fairmont, Best Western, Four Seasons, IHG, and others, developing brand standards at the corporate level, which is not an easy task!

Petra holds a Bachelor's degree from Academia d' Alta Moda Koefia - Rome, Italy, in both High Fashion & Economics - Trenta con Lode, and is fluent in 5 languages!

Lake Constance, looking toward Switzerland from Meersburg in Southern Germany